Whalar at the NRCE Stores Asia Expo ‘19

Admadz Marketing Associate Nardz Antonio talks with a customer at the NCRE 2019 Expo

WorldExecutivesDigest.comThe National Retail Conference and Expo (NRCE), the country’s longest running and biggest retail conference and exhibition, will be held from August 15-16, 2019 at the SMX Convention Center. It has been the centerpiece of the PRA’s efforts in helping retailers attain global competitiveness and has served as the hub for retailers and partner industries to know about the latest trends, developments, and technologies in retailing. The event has been providing attendees new and relevant learning year after year for more than two decades. Present at the convention this year, through its strategic partner AdMadz, will be Whalar, a modern creative solution powered by influencers. 

Whalar has created a new operating model for premium content creation and influencer collaborations at scale, using only the best digital natives, sourced from social media, who speak directly to local demographics in a personal and authentic, yet on-brand tone of voice.

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In photo (L-R): JR Aldiosa of Admadz, Gilbert Cadiang of Whalar (Brand Partnerships Director for APAC), Arcy Alfar of Mediablast, and Nardz Antonio of Admadz.

Whalar have launched in Asia this year with their first office in Singapore, from which they cover all of SEA. Globally, they work with the likes of Unilever, P&G, Volkswagen, Amazon, HP and more, and are the only official partner of Facebook, Instagram and Snap in their space. Advertising legend Sir John Hegarty is their chairman, which speaks volumes of their commitment to outstanding creative work. 

Whalar can be located at the Mediablast Digital Booth at Function Room 5 in the SMX Convention Center, Pasay City, Philippines.